What is MapQuest?
In 1996, MapQuest created the world's first online map with turn-by-turn and mapping capabilities and nearby points of interests locations. Before Google Maps even existed the site was dominating the digital mapping market. There was no better way to get traffic updates or find a nearby gas station. While a lot has changed in online mapping since the 1990s—including the rise of numerous competitors—MapQuest still exists successfully with its website, mobile app, and technology licensing. Always upholding its reputation for accuracy, attention to detail, and privacy, the site continues to serve millions of consumers daily.
The site was also the first to introduce the algorithms that converted satellite imagery into turn-by-turn directions. The company continues to enhance this technology today in order to provide the most accurate directions and features such as fuel-efficiency calculation and real-time traffic camera viewing. With these unique features and more, the site continues to be a driving force in the digital mapping world.
Local Business Center
The local business directory feature is an ideal means of promoting your business to people in your area who are not familiar with what you do. When local users of the site search for products or services similar to yours, they will see your profile among the search results. With this new feature, visitors to your area are more likely to become your customers if they are able to find you on the directory. Plus, potential customers are able to see existing reviews of your business right on your profile and may be enticed by a high star rating
The local business directory also provides you with an easy way to improve your local SEO. By creating local keywords and adding them to your profile on the directory, you can increase the chance that your business will appear on relevant searches conducted by people in your area. When the right keywords are used, customers who are looking for the products or services that you provide are more likely to select your profile as opposed to your competitors'.
Adding your store locations to this business directory is a great way to increase the flow of traffic through your doors. With the ability to include phone numbers, products or services descriptions, promotions and coupons, photos and videos that are tailored to target your local SEO, you can attract customers based on the specific terms they are using in their search. The directory also gives you access to the millions of users that frequent the site to determine which restaurants and shops to visit. Grow your customer base locally by adding your business to MapQuest's local business directory today.