Google SEO and SERP
In computer world changes come quickly. Do you remember old Google search engine result page, how simple it used to be. Not anymore, today SERP show featured snipped, reviews, site links, people also ask, images, knowledge panel, local pack, video and more.
To catch up with changes search engine optimization process become a continues process with daily checking, correction, updates and changes. Today we talk about one super important part called Schema.org vocabulary encoded as Microdata or JSON-LD. They are used for structured data extensible schemas. Correct implementation of this tool let web developers provide search engines with better way to understand web page content.
It was founded by Google, Microsoft, Yahoo and Yandex on June 2, 2011, and these days over ten million sites are using Schema.org to markup their content. This small not visible to visitors markup code significantly increases chance for a web page to be displayed as a featured snippet. And this makes schema a valuable tool for effective SEO.
Premium Domain Names
Sometimes when you search for a domain name you could see that some of them are more expensive than usual. Most likely you have found a premium domain. This name either already owned by someone and put on sale or register believe that particularly this domain should be sold for a higher price. There are many reasons why. Usually these are short, easy to remember names, often directly connected with service or product category, aria or city, profession. The price for already owned domain might go up to thousands of dollars, while new names will be three four times more than ordinary name with the same extension.
Does it worth to get a premium domain name? While for sure price matter, in sort, yes most of them worth it. Premium names even might become a valuable asset for use or future sale. It might consider as an investment to register domain that might become popular, and then sell them in the aftermarket at auction. And now could be a good time, the demand for premium domains is going up.
Drupal 8.7.0 Release
Yesterday on May 1st Drupal ORG made version 8.7.0 officially available for download. It has usual bug fixes and dependency updates, but the main purpose of this release is to bring new powerful features:
- New stable JSON:API which minimizes both the number of requests and the amount of data transmitted between clients and servers.
- Stable Layout builder the feature close to WordPress Gutenberg editor, that make content creation easy with drag and drop ability
- Improvements in experimental Media Library with extra benefits for reusable media, media types, media fields
- Revisionable menus and taxonomy term
- New features in the Umami demo profile with new set of Spanish translations
PHP 5 support has been dropped in favor of PHP 7.2.
The next bug fix release (8.7.1) is scheduled for June 5, 2019. The next Drupal 8.8.0 release, is scheduled to be available on December 4th of this year. Drupal 9 is planned for June 3, 2020.
Verisign Domain Name Brief
Today Verisign (a global provider of domain name registry services and internet infrastructure) released a domain name industry brief for the first quarter of 2019.
The main numbers of first three months of this year are following
- There are total 351.8 million domain names registrations across all top-level domains (TLDs)
- 3.1 million domain name registrations were added in last quarter
- The .com and .net TLDs had a combined reach the total of 154.8 million
- Total country-code TLD (ccTLD) domain name registrations now have 156.8 million domain
- Just new .com and .net domain name registrations totaled at 9.8 million
- New gTLD (ngTLD) domain name registrations now at the 23.0 million mark
As we could see .com and .net remain and will remain leaders for a long time. While new TLD showed a small decrease, still they got 2.8 million new domain names.
You could download a full report here
Meta Description Length
Meta description and meta title are both an HTML tag attributes in page headers section that provides a brief summary of a web page content. Search engines like Google or Yahoo display them in search results. First title that is linked to a web page and right below meta description. While both, meta description or meta title, might be any length size the preview space for a long time limited their sized to 55-56 for titles and 160 for description. Recently Google made an updated and increased visible length for both tags. Now search results show 76-77 characters for title and sometime up to 220 characters for meta description.
Alexa recommends limiting web page title to 60 characters and keep description below 320 characters.
Remember, that title tag is the most important meta tag for search engines, description is the second. Try to use your most important keywords in title and then repeating them in description.
Web Hosting Services Market
Global Market Research has revealed its study that in period 2019 to 2025 web hosting services market is about to reach +174 Billion USD. The main players are expected to remain: Amazon Web Services, Google, GoDaddy, AT&T, Earthlink, Equinix. But it is a forecast while we certainly could be sure that the web hosting market will grow, we do not know who will be the winner. More and more businesses move online, new services, new applications, new web development tools make it easier to attract prospect customers. Modern web development tools and services let people even without special web design skills create good-looking website with interactive content, connect payment gates, manage sales and stock. And demand for these services will grow as well. There are many reasons why. One of them it is significantly chipper and quicker to open online business compared to one with physical location. Do you have something to sell? World Wide Web might be the right place to sell that.Web Hosting Services Market
Dog, Horse and Garden TLDs
We have new addition to our domain line DOG, HORSE and GARDEN domains. Across the planet, there are 100s of 1000s of pet dogs, and the pet supply industry is one of the most stable in the international marketplace. Human love dogs and dogs love human and you could show your feelings to your small friend. There are marketing benefits as well, dedicated names help to reach a precise internet community and differentiate yourself. Branded domain become vital in product recognition and make advertising easier. The URL bar and in your email address become a part of your brand. Plus at Web Admin we think these are the marks of a good life; a house with a garden, with a dog and with a horse. Get FREE SSL cetificate with any of them as long as you need it.Dog, Horse and Garden TLDs
Security Release 7.67 Drupal
Earlier today Drupal ORG announced an important update 7.67 that fixes security vulnerabilities and urged to upgrade immediately sites effected. There were no changes made to the .htaccess, web.config, robots.txt or default settings.php files. That means no need to update custom versions of those files if your site is already on the previous release.
First make a backup! There are four main ways to update Drupal core if you already have an existing website. The easiest one, recommended for newcomers, is manual download of a new Drupal archive file version, uploading it to your website home folder and extracting file archive. Second put website in maintenance mode, and delete all former Drupal files except the sites directory and .htaccess, web.config, robots.txt or default settings.php files for this release. Run update.php. and switch off maintenance mode.Security Release 7.67 Drupal
WordPress Downsides to Consider
In last years WordPress become content management system that took the biggest market share and now over 70% of all CMS sites run on its core. Yes it is very popular, plus it has tons of plugins and professional themes developed for it. But what are the cons of using WordPress?
There are several. Remember, WordPress was created as blogging platform and that is what is does the best, most of extra features and functionality enhancement achieved via additional plugins. These plugins might be produced by an individual or small companies and do not include comprehensive and up to date support. Their development and update might be postponed or simply dropped off. While WordPress core gets regular updates, its components like themes and plugins might delay their ones causing breaks in theme behavior and look. This gap in time often compromises website security and it is one of the reasons WP sites so often under attack. With millions and millions websites running on its core WordPress become a lucrative target. This platform is ideal when you need to create website quick with minimum cost, but is limited if you want to modify it yourself and have more control over it.
Image Optimization for Google
As Google search engine becomes more and more sophisticated in picture objects recognition it is becoming more and more important to pay extra attention to image optimization. About a year ago Google updated search page interface with new image search result button. And started to accumulate image specific search queries. Plus Google promoting structured data markup usage and introduced new web master search console to help developers trace and analyze website performance. And that includes image optimization.
Let's start with basic. First, image size. It needs to be as small as possible in weight and ideally exactly fit this image HTML code “height” and “width”, picture might have a title attribute. Second, give your pictures meaningful file names. Third, write metadata inside image file itself, add copyright information. Fourth, use content deliver network CDN when it is possible and even better use several to slit image delivery between multiple hosts. Fifth, check and trace your results.
Web Hosting with Marketing in Mind
Web hosting is just a small, but important part of starting popular online business. There are plenty good hosting provides to choose from. At Business Web Admin we leave that choice to customers. We have created a set of predesigned powerful virtual private servers to start with and have partnered with Google, Amazon and DYN to offer the best and the most advanced web hosting solutions. Where is marketing? From the very beginning. Eye-catching domain name, proper content management system, security and backup, web design that is ready for search engine optimization, content creation and distribution, local business directory listing, social media management, advanced data collection and analytics. We give you a complete suite of online marketing and SEO tools and services that will help you to grow your online business. We love Drupal and we could do something very special for you.Web Hosting with Marketing in Mind
Twitter Image Size Updates
For the best image performance it needs to be prepared for a specific destination. There are several main images and picture sizes that are recommended to use by Twitter. And here is an April 2019 update. The main profile picture or avatar needs to have aspect ratio 1:1 and recommended dimensions are 400×400 pixels. Twitter cover suggested dimensions remain 1500×500 pixels. Twitter image post size to support mobile platforms is no longer supports 2:1 ratio. Today's recommendation is aspect ratio: 16:9 with minimum 600 X 335 pixels, abut better 1200 X 675. Twitter image card size or shared link image size correct ratio is 1.91:1 with best fit 1200x628 pix. Single Image Tweets and GIFs for posts and adds for best show including mobile devices recommended aspect ratio is 16:9 with minimum size of 600 X 335 pixels and better 1200 X 675 pixels to support high resolution displays. Check Twitter developer pages for updates.Twitter Image Size Updates
Drupal Moderately Critical Update
On April 17th Drupal released security update for its core. This update marked to have a moderate level yet it is highly recommended to update your website right away. Why to update? Because security important and security bridge could cost company lost of money and hours of labor. And one of the major benefits of using Drupal as your content management system is its remarkable high focus on security. Drupal is an open source project, meaning anyone could see the core code and discover security flaws. Once found, these flaws are reported and these fixes as updates posted regularly. Remember to back up Drupal data base or the entire website, or even a server. Remember to put website on a maintenance mode while performing such file work on a website. There are several ways to update Drupal depending on the method of it initial installation. Check Drupal community support pages or contact your system administrator for more help.Drupal Moderately Critical Update
BigCommerce for Drupal
Just in the beginning of April 2019 BigCommerce announced its module for Drupal module and now it is available for download. BigCommerce is a privately owned technology company that is one of worlds leading e-commerce software developers. BigCommerce’s clients include big brand names like Toyota, Kodak, and Ben & Jerry’s. And today it is one of the best e-commerce platform which allows to create any online store. With many built-in features, data control tools and comes with a range of customizable templates. It is one of the most scalable online store platforms on the market. It is well documented and well-supported. And now the power of BigCommerce is available for Drupal driven websites. Key features of BigCommerce for Drupal include: — BigCommerce for Drupal is built atop the Drupal Commerce module — Data Sync so retailers can synchronize product and metadata directly from BigCommerce into Drupal — Cached Commerce: The connected BigCommerce store will sync at merchant-determined intervals, saving a cached version of the catalog inside Drupal rather than pinging BigCommerce APIs for information.BigCommerce for Drupal