Marketing online can be frustrating work. Sometimes you may feel like you’re throwing spaghetti against the wall and hoping it sticks. It doesn’t have to be that way, however. Urchin Tracking Modules (UTMs) make it a lot easier to determine the best methods for driving traffic and revenue via your marketing campaigns.
In this post, we’ll dive into UTMs and explain why you might want to implement them in your marketing strategy. Then we’ll show you how to create and use them to improve your future campaigns.
Let’s get to it!
An Introduction to UTMs (And Why They’re Useful)
UTMs are strings of text...
Every week, we provide you with new and free Divi layout packs which you can use for your next project. For one of the layout packs, we also share a use case that’ll help you take your website to the next level.
This week, as part of our ongoing Divi design initiative, we’re going to show you how to design eye-catching book reviews for your upcoming ebook landing page using Divi’s Ebook Layout Pack and Divi’s built-in options only. This is a great way to add social proof to your landing pages, increase credibility and share people’s short reviews in an elegant way.
Let’s get to it!
Before we dive...
Starting and maintaining a business is no small task. With all the work you’ve poured into your company, the last thing you want is for it all to go up in smoke. Whether you’re facing a natural disaster, a cyberattack, or some other unforeseen emergency, having a business continuity plan in place can be crucial for the survival of your company.
In this post, we’ll explain what a business continuity plan is and why it’s vital for you to have one. Then we’ll share six steps you can take to create yours, and be prepared for whatever comes your way.
Let’s get started!
An Introduction to Business...
Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you.
For this week, Kenny and his team have created a beautifully polished Veterinarian Layout Pack. This layout pack is the designed with a beautiful blend of playfulness and professionalism. The design is packed with custom icons and images that will work for any veterinarian website. Plus it has all the pages needed for veterinarians to promote all their services, educate visitors on important information, and attract new customers. Check it...
Happy Pride Month! My favorite parts about celebrating this month are the stories shared from LGBTQ+ folks, their loved ones, and organizations looking to show support. At WordPress.com, we strive to be a platform that democratizes publishing so that anyone can share their stories regardless of income, gender, politics, language, or where they live in the world. This month is a great reminder for why we work hard to expand the open web.
For me, democratizing publishing means more than just my ability to publish my own story. It’s about being able to share, but also being able to receive. As I celebrate Pride Month as a young,...
That’s the front-of-the-house, though. The waitstaff that all visitors see. Back-of-the-house runs a bit differently; there are different cooks in the kitchen, and they influence a little bit of everything.
When it comes to WordPress, the programming language PHP is what’s really running the show. You’ll find PHP in everything from your WordPress dashboard (back end) to your website page templates (front end). PHP is also in your plugins, your theme… basically,...