One of a real benefit of a "Premium WordPress Theme" is it ability for customization. The initial look of professional theme is usually comes with better layouts and adjustments, better color balance, topography, ability to import demo content or a complete demo site. Premium themes often bundles with popular plugins and the total price of these plugins will they be purchased separately will exceed the price of the premium them. And these plugin let to add and control page look and customization. Some powerful premium WordPress theme have special extended control panel for theme customization and fine tuning. Premium themes have many options to make website look, feel and be a personal and unique one.